MTN, Google empowers SME’s through Digital Marketing training

One of MTN’s goals is to improve the lives of both individuals and businesses. They recently did this by empowering Small and Medium scale entrepreneurs with practical skills to implement effective digital marketing strategies. Over 40 SMEs recently benefited from the digital marketing training provided by MTN Nigeria in collaboration with Google.

MTN, Google empowers SME's through Digital Marketing training
The training had SME’s from different sectors who were involved in a 4-hour session to gain the first-hand experience on how to use digital tools to maximize their businesses. The facilitators enlightened them on how they can effectively promote their businesses using various digital tools with a focus on owning business websites, running business ads, leveraging social media amongst others.
CEO of Squirrel Technologies, Deekor Legborsi, who was one of the SME’s spoke about the training,

This was a really rewarding experience. I speak for the other partners when I say that being a partner of MTN has not been a let-down as it has opened the airways to other business owners and prospective business opportunities. 

MTN Nigeria is seeking to brighten the lives of small business owners within the country, another way they do this is through extending its partnership capabilities.

General Manager, Enterprise Marketing, Onyinye Ikenna-Emeka represented by Manager, Enterprise Business, Bridget Enuma emphasized the goal of MTN Business with its partners saying,

Since 2001, we have consistently been providing innovative and customized solutions for our partners to help their businesses thrive, while maximizing profitability.

The SME training is just a part of MTN business’ commitments to promoting SMEs, resulting in contribution to economic growth with massive potential to generate employment opportunities for Nigeria’s teeming population and generally be the backbone of the economy.